In New York and Los Angeles, you can throw your car keys to the valet and he parks it. Same in Hong Kong and Singapore, the service is off the scale. In London it’s sub-standard to abysmal.
London has got better as it’s become more international – you only have to look at the quality of the restaurants to see how improved it’s become.
More quotes by Nick Candy
Sometimes our idea of luxuries are our client’s ideas of necessities. You might think having a helicopter pad in the back garden, 20 housekeepers and two tennis coaches is over the top. But for them it’s like you buying a sandwich.
We’ve got a Rolls-Royce Phantom, a Mercedes SLR McLaren, a Cherokee Jeep, and … a Renault Clio! We’ve had Ferraris, Aston Martins, Porsches. We’ve probably got about 10 cars.
It’s true we’ve got some fantastic clients. We’re very fortunate to be connected with the movers and shakers of all the global cities of the world. You can usually tell when we’ve got a client in here because their bodyguards are all over the place: two outside the front door, two in the lobby, one in the lift
More quotes about Business
The headline is the ‘ticket on the meat.’ Use it to flag down readers who are prospects for the kind of product you are advertising.
The five separate fingers are five independent units. Close them and the fist multiplies strength. This is organization.
We started learning ourselves, understanding ourselves, reading, researching, going around the world and looking at what was defined as the very best.
Profits made out of the distress of the people are always much smaller than profits made out of the most lavish service of the people at the lowest prices that competent management can make possible.
Hire people who are better than you are, then leave them to get on with it. Look for people who will aim for the remarkable, who will not settle for the routine.
We were all young and we were all inventing our careers. I was very close to Jackson, just as I’d been very close to Laura Nyro. With each person I had a unique relationship.
The final key to the way I promote is bravado. I play to people’s fantasies. People may not always think big themselves. but they can get very excited by those who do. That is why a little hyperbole never hurts. People want to believe that something is the biggest, the greatest and the most spectacular.
Does advertising corrupt editors? Yes it does, but fewer editors than you may suppose… the vast majority of editors are incorruptible.
First, make yourself a reputation for being a creative genius. Second, surround yourself with partners who are better than you are. Third, leave them to go get on with it.