Nick Candy

No one should buy on reputation alone. They should come and see it and inspect it, feel it and touch it.

There is a time and place for all things to be successful. There is fate and destiny and opportunity, and you need all three things in line at the same time.

We’ve got a Rolls-Royce Phantom, a Mercedes SLR McLaren, a Cherokee Jeep, and … a Renault Clio! We’ve had Ferraris, Aston Martins, Porsches. We’ve probably got about 10 cars.

On Beverly Hills we paid too much. One hundred per cent, we did over-pay. We didn’t do our research properly.

I have had the top people in the world into One Hyde Park, and they have seen everything and they say there is nothing quite like this.

It’s true we’ve got some fantastic clients. We’re very fortunate to be connected with the movers and shakers of all the global cities of the world. You can usually tell when we’ve got a client in here because their bodyguards are all over the place: two outside the front door, two in the lobby, one in the lift…

The Golden Rule finds no limit of application in business.

Every man must decide for himself whether he shall master his world or be mastered by it.

The five separate fingers are five independent units. Close them and the fist multiplies strength. This is organization.

What really decides consumers to buy or not to buy is the content of your advertising, not its form.

Good publicity is preferable to bad, but from a bottom-line perspective, bad publicity is sometimes better than no publicity at all. Controversy, in short, sells.

Exchange ideas frequently.

Getting permanent value out of a job means purpose and fitting means to ends.

One client didn’t want to go out so had us build him a nightclub in his house.

Advertising reflects the mores of society, but it does not influence them.

[On Calvin Klein asking him ‘Why don’t you call it Geffen Records?’] People in the record business just don’t do that. They come up with names likes Asylum, Capricorn, or Island. [Calvin Klein said if you put your own name on the door ‘You’ll get laid more.’]

My motto is: Always get even. When somebody screws you, screw them back in spades.

I have a great, great company. I employ thousands of people. And I’m very proud of the job I did.

I used to be able to read memo’s upside down… It was like going to the college of the entertainment business.

Investors are visionaries in some respects – they look beyond the present.

The tooth fairy teaches children that they can sell body parts for money.