Mark Zuckerberg

What really motivates people at Facebook is building stuff that they’re proud of.

All of my friends who have younger siblings who are going to college or high school – my number one piece of advice is: You should learn how to program.

We have these services that people love and that are drivers of data usage… and we want to work this out, so that way, it’s a profitable model for our partners.

Facebook is uniquely positioned to answer questions that people have, like, what sushi restaurants have my friends gone to in New York lately and liked? These are queries you could potentially do with Facebook that you couldn’t do with anything else, we just have to do it.

The biggest risk is not taking any risk… In a world that changing really quickly, the only strategy that is guaranteed to fail is not taking risks.

We’re very focused on making News Feed really good, making our photos experience really good, making messaging really good, and creating great location apps. That’s the nature of a platform business of our scale. Most companies that are relevant to us will have some overlaps in some competitive way.

I think humans are just hard-wired to process people’s faces and understand meaning and expression at such a more granular level than other types of communication.

We want Facebook to be one of the best places people can go to learn how to build stuff. If you want to build a company, nothing better than jumping in and trying to build one. But Facebook is also great for entrepreneurs/hackers. If people want to come for a few years and move on and build something great, that’s something we’re proud of.

We’re a community of a billion-plus people, and the best-selling phones – apart from the iPhone – can sell 10, 20 million. If we did build a phone, we’d only reach 1 or 2 percent of our users. That doesn’t do anything awesome for us. We wanted to turn as many phones as possible into ‘Facebook phones.’ That’s what Facebook Home is.

Really, who you are is defined by the people who you know – not even the people that you know, but the people you spend time with and the people that you love and the people that you work with. I guess we show your friends in your profile, but that’s kind of different from the information you put in your profile.

We know that for every 1 person who get access to the Internet, one new job gets created, and one person gets lifted out of poverty. So in theory, going and connecting everyone on the Internet is a large national and even global priority.

The thing I really care about is the mission, making the world open.

The companies that work are the ones that people really care about and have a vision for the world so do something you like.

Facebook is in a very different place than Apple, Google, Amazon, Samsung, and Microsoft. We are trying to build a community.

We’re very focused on making News Feed really good, making our photos experience really good, making messaging really good, and creating great location apps. That’s the nature of a platform business of our scale. Most companies that are relevant to us will have some overlaps in some competitive way.

Tweeting and social media – that is a powerful weapon that we just hand over to little kids. You know, a ten-year-old. Yo, tell it like it is. And it’s like, no you don’t. You need to think and spell it right and have good grammar.

The thing that we are trying to do at facebook, is just help people connect and communicate more efficiently.

I think a lot of the time there isn’t such a black-and-white difference between what’s a platform and what’s an app. It’s really just like the most important apps become platforms.

I will only hire someone to work directly for me if I would work for that person. It’s a pretty good test.

Move fast and break things. Unless you are breaking stuff, you are not moving fast enough.

Our goal is to make it so there’s as little friction as possible to having a social experience.