Donald Trump

I always look at it that I work with my employees as opposed to them working for me.

Nothing great in the world has been accomplished without passion

Thinking expansively includes seeing what is possible and making it happen.

When somebody challenges you, fight back. Be brutal, be tough.

Anyone who thinks my story is anywhere near over is sadly mistaken.

Even as entrepreneurs, we rely on people to get things done. We may have the original idea, but moving it forward can involve hundreds of people. Every person becomes integral to the overall success.

It took only 10 minutes to do Chelsea deal with Roman Abramovich but I had to Google him first … I wasn’t sure if Jeremy Beadle was going to jump out.

There are very few men of genius in advertising agencies. But we need all we can find. Almost without exception they are disagreeable. Don’t destroy them. They lay golden eggs.

Theory is splendid but until put into practice, it is valueless.

It’s a new endeavour for me. I’ve never run a territory. I’ve never talked publicly to people. I’ve got to try it just to see whether I like it.

First and foremost, I’m a real estate person. And that’s what I love the most.

Once you have a product that you are happy with, you the need to centralize things to continue growth.

Every business is a monarchy with, not a man, but an idea as king.

I have had the top people in the world into One Hyde Park, and they have seen everything and they say there is nothing quite like this.

If you ever have the good fortune to create a great advertising campaign, you will soon see another agency steal it. This is irritating, but don’t let it worry you; nobody has ever built a brand by imitating somebody else’s advertising.

The quality of an organization can never exceed the quality of the minds that make it up.

When prices go up, business goes down.

Good copy can’t be written with tongue in cheek, written just for a living. You’ve got to believe in the product.

Test ideas in the marketplace. You learn from hearing a range of perspectives. Consultation helps engender the support decisions need to be successfully implemented.

Business is the art of extracting money from another man’s pocket without resorting to violence.

In Moscow I feel most comfortable. I’m used to four different seasons; it’s difficult for people in London to understand. People brought up in Russia like my kids want to play in the snow.