Mark Zuckerberg

Facebook and Instagram are both really popular with teens, both in the U.S. and globally across the world. I think what you’re starting to see is that there are all these different ways that people want to share and communicate.

I just want to make sure when I have kids, I can spend time with them. That’s the whole point.

This is a perverse thing, personally, but I would rather be in the cycle where people are underestimating us. It gives us latitude to go out and make big bets that excite and amaze people.

I actually don’t read most of the coverage about Facebook. I try to learn from getting input from people who use our services directly more than from pundits.

I look at Google and think they have a strong academic culture. Elegant solutions to complex problems.

A lot of people are focused on taking over the world or doing the biggest thing and getting the most users. I think part of making a difference and doing something cool is focusing intensely.

I spend a lot of time just, you know, with my girlfriend and my dog. And I mean, we don’t have a lot of furniture in our house, so it’s really simple. And we’re trying to build products for everyone in the world, right. And you don’t want to get isolated to do that.

If you grew up, and you never had a computer, and you’ve never used the Internet, and someone asked you if you wanted to buy a data plan, your response would be ‘What’s a data plan, and why would I want to use this?’

Our role is to be a platform for making all of these apps more social, and it’s kind of an extension of what we see happening on the web, with the exception of mobile, which I think will be even more important than the web in a few years – maybe even sooner.

What we figured out was that in order to get everyone in the world to have basic access to the Internet, that’s a problem that’s probably billions of dollars. Or maybe low tens of billions. With the right innovation, that’s actually within the range of affordability.

Facebook is in a very different place than Apple, Google, Amazon, Samsung, and Microsoft. We are trying to build a community.

I look at Google and think they have a strong academic culture. Elegant solutions to complex problems.

By giving people the power to share, we’re making the world more transparent.

When people are connected, we can just do some great things. They have the opportunity to get access to jobs, education, health, communications. We have the opportunity to bring the people we care about closer to us. It really makes a big difference.

Move fast with stable infrastructure.

Facebook is inherently viral. There are lots of sites that include a contact importer, and for lots of them it doesn’t really make sense. For Facebook it fits so well. It wasn’t until a few years in that we started building some tools that made it easier to import friends to the site. That was a huge thing that spiked growth.

The thing I really care about is the mission, making the world open.

We want Facebook to be one of the best places people can go to learn how to build stuff. If you want to build a company, nothing better than jumping in and trying to build one. But Facebook is also great for entrepreneurs/hackers. If people want to come for a few years and move on and build something great, that’s something we’re proud of.

The thing that we are trying to do at facebook, is just help people connect and communicate more efficiently.

This generation, because of social media and the internet, kids are more exposed to more people and more cultures. I think that they are more open in ways. They are less tolerant of obvious inequities. This generation will look at what is happening now in the world and say, ‘This doesn’t feel right because this wasn’t what I was taught.’

I will only hire someone to work directly for me if I would work for that person. It’s a pretty good test.